Enhance your marketing acumen with MedData Group’s healthcare marketing resources, featuring the latest industry trends, marketing best practices, and insights into the challenges & opportunities faced by physicians and other healthcare professionals.

Additional Resources
Omnichannel eBook: Rethinking Strategies that Optimize the Marketing Message & Reach
MedData Point Research
Infographic: How are HCPs Engaging, Learning, & Networking on Social Media Platforms?
MedData Point Research
Infographic: The Importance of Digitally Targeting Full HCP Care Teams
Case Studies
Case Study: Agency Eclipses Paid Social Campaign Benchmarks
MedData Point Research
Infographic: How are HCPs Learning about New Rx & Treatment Options?
MedData Point Research
Infographic: NPs and PAs Driving Telehealth Revolution
MedData Point Research
Infographic: HCP Over-the-Counter Therapy Referral Behavior
Additional Resources
125+ Quotes From HCPs On Telehealth Expansion
MedData Point Research
Infographic: The Impact of Expanded Telehealth Services on HCPs
Additional Resources
Top 10 Tips: Email Marketing Best Practices
MedData Point Research
Infographic: The Impact of DTC Rx Advertising on Prescribing MDs
Podcasts
Data Gurus Podcast: Data Quality With Bill Reinstein
Additional Resources
Glossary: Advanced TV Advertising Terminology
Videos
HCP Digital Advertising Measurement — Are You Asking the Right Questions?
Blog
HCP Digital Insights: Elevate Your Programmatic Advertising Capabilities
MedData Point Research
Infographic: How Physicians Engage with Streaming Services
MedData Point Research
Infographic: Physician Engagement with Content on Facebook
MedData Point Research
Infographic: HCPs’ Online and In-app Behaviors
Blog
Social Media and Advanced TV Strategies for Healthcare Marketers
Blog
Turning Healthcare Marketing Challenges into Opportunities