Posted by Aimee Gindin on February 16th, 2016
Topsfield, MA February 16, 2016‘ MedData Group, LLC a leader in providing data solutions and demand generation services to the professional healthcare community, is excited to announce a recent partnership with Capko & Morgan, a medical practice management consulting group serving physician practices with assessment and training services, and healthcare companies with market research on practice clients. Together the companies are working to provide invaluable research data on the business needs of clinicians and other healthcare professionals.
‘With our database of over 1.3 million healthcare professionals, and Capko & Morgan’s 25 years of experience helping healthcare professionals improve and expand their businesses; together we can identify business needs and opportunities for healthcare professionals and disseminate this information to the healthcare market to aid in marketing decision making’ says Bill Reinstein, President and CEO MedData Group.
The most recent collaboration engages more than 200 physician practices on their 2016 practice management priorities. ‘As consultants working with physician practices every day, we learn about practice challenges on a micro level; working on a study like this allows us to test and evaluate our anecdotal impressions on a macro level,’ said Laurie Morgan, partner of Capko & Morgan. Results from the survey will be available at the beginning of March.
Added Joe Capko, partner of Capko & Morgan, ‘MedData Group, with their unparalleled reach to physicians, and Capko & Morgan, with our physical presence in practices across the country, are natural partners. Together we’ll glean insights that will benefit both firms and our industry as a whole.’
About MedData Group
MedData Group provides data solutions, demand generation, and content marketing for providers of healthcare technology, medical devices, pharmaceuticals, medical education and others looking to engage with hard-to-reach physicians and other healthcare professionals by using a fundamentally unique approach. www.meddatagroup.com
About Capko & Morgan
Capko & Morgan is medical practice management consulting group serving physician practices with assessment and advisory services, and healthcare organizations with targeted, original content and market research. www.capko.com