Posted by Aimee Gindin on April 7th, 2014
Without a doubt, the proliferation of healthcare technology is significantly altering the healthcare landscape, and these advances seem to be occurring at an ever-increasing rate. From innovations in connected health technology to physicians’ embrace of mobile in the workplace, traditional practices and behaviors are forever changed.
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About MedData Point
MedData Point is a market research program powered by MedData Group that collects and analyzes data to provide healthcare professionals with insights into the latest trends, technologies, and perceptions in healthcare among physicians across a variety of specialties and practice sizes. The Connected Health report aggregates data from three surveys conducted between December 2013 and March 2014 and comprises a total of 532 survey responses.
About MedData Group
MedData Group provides demand generation and data services for providers of healthcare technology, medical devices, medical education and others looking to engage with hard-to-reach physicians and other healthcare professionals by using a fundamentally unique approach.
MedData Group publishes Medical Product Guide, the industry’s go-to resource that provides clinicians and healthcare professionals with meaningful vendor, product and industry information. By distributing meaningful content to healthcare professionals, we are able to collect more data, glean deeper insights, and reach larger audiences than any other demand generation service. Using behavioral analytics and big-data techniques, our proprietary content and lead management system produces unrivaled insights that we apply to best-in-class marketing practices to achieve unmatched results towards helping our clients reach their business goals.