Target the exact HCPs you want with Clinical Indicator

Ensure your engagement efforts are reaching the right healthcare professionals by targeting your audience by diagnostic and procedural data.

The more you know about your audience, the more targeted and effective your outreach will be. MedData Group’s Clinical Indicator data goes beyond the core demographic and contact information and allows you to target your audience by clinical behavioral data. Leveraging this extremely valuable data, you can precisely target a wide range of clinicians based on their diagnostic (Dx) and procedural (Px) behavior over the past 5 years.

Many healthcare marketers utilize prescription data to target physicians and other HCPs who are likely to influence the use of their products.  But by leveraging diagnosis and procedure data, you are able to extend your reach to those multi-disciplinary HCPs who may greatly influence use but not necessarily be the prescriber.