The healthcare system is going to change more in the next few years than it has in the last few decades. Whether you market to physicians or patients, all healthcare marketers are affected by the changes brought on by the Affordable Care Act (ACA).
This whitepaper provides strategies that healthcare marketers can use to adapt their marketing efforts to the new provisions established by the ACA, including:
- Rethinking approaches to messaging and segmentation
- Incorporating the latest marketing channels
- Adapting communications and strategies to acknowledge new demands facing HCP’s
Fill out the form to the right to download our whitepaper, “Preparing for the Affordable Care Act: 7 Strategies for Healthcare Marketing Success.”
